MeaganMarie |
24-09-12 17:52 |
Quote:
Originally Posted by January_Snow*
(Post 6447323)
I'm sorry if this will offend someone who reads this, but...
Seriously Crystal Dinamics/ Square Enix, whoever is handling the "marketing strategy", change your marketing department now. Just take a look at this, the biggest Tomb Raider forum is DEAD!
I seriously don't know how in the world you expect for this game to make it big when you can't even get the fans interested. Sure the podcasts are a nice addition, but that is exactly what they should be, an addition, not the only thing you give to the customers.
But let's put aside the rest of the gaming community and focus just on the fans of the franchise. You are being utterly disrispectful to the people that are your biggest support. We grew up with the franchise that is in your hands right now, and are really inerested in this new game that looks like it will bring the franchise back to life, and if the fans can use a part of their free time to vote for Tomb Raider in a contest, or discuss it with other people and even maybe try to change their negative view on the new game... well I feel we deserve more than a podcast of what the Crystal Dynamics staff likes to eat for lunch.
I think a few hints and clues here and there won't kill the great Marketing Strategy.
|
Hey guys,
To briefly address this train of thought, I want to remind those concerned (with no disrespect intended) that our marketing strategy is aimed at not just hardcore fans. While you guys are tuned into every single interview and demo and so on, most people only see each stage of our content drops once. Many of you have watched the hunting demo over and over, but those attending Eurogamer or Igromir or NYCC have never seen it in person, nor had a chance to get their hands on it. It's fresh to most of them. It wouldn't make sense to show new code at Eurogamer and then another new drop at Igromir. Attendees wouldn't have the basic context of the game that the hunting demo communicates.
I try to used the podcasts as a means to show what it's like to work at a game studio, and to put some light on our strategies - including marketing decisions. Because some of you have been concerned about not getting any new information, I asked Karl specifically to address it in the podcast that just went live.
You'll be getting more details about the game prior to launch. Extended preview impressions, partnership announcements, and so on. Karl actually drops a pretty big tidbit about an upcoming partnership. :D
Podcast: http://officialtombraiderblog.tumblr...our-chat-about
I'm genuinely interested if you guys find this sort of transparency interesting. Does it help to alleviate your concerns at all?
Meg
|